How will Hellenic Post manage the liberation of the postal market
Tsoni, Georgia A.
The subject of the present study is the liberation of the postal market and the change from monopoly to a competitive environment. The present situation is that Hellenic Post functions in a monopolized postal environment. But by 2013, this situation will change, as the European Directive launches the liberation of the postal market. So how will the Hellenic Post handle this change, deal with this change successfully and keep the customer satisfied? The author will study this change; investigate the procedure of change and the best practices in similar situations that can be a guide for the Hellenic Post. The author hopes to reveal the successful enter of the Hellenic Post to the new, competitive market, maintain the customer’s satisfaction and remain the leader among the other competitive organizations and companies.
Number of pages92 p.
Post-graduate ProgramMSc Project Management
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